Marvel Cinematic Universe: the rebirth begins, work in progress for the cine-comic giant

The MCU starts again from its successes to recover from the long phase of crisis that has passed through it in recent months.

Image Credit: Marvel Studios

The Marvel Cinematic Universe is currently undergoing a creative restructuring, with insiders calling it a "retooling" and not a complete reboot. Marvel Studios was enjoying the success of Avengers: Endgame, which concluded the studio's Infinity Saga and said goodbye to the likes of Robert Downey Jr., Chris Evans, and Scarlett Johansson. Marvel has begun to focus on developing original content for Disney+, as well as introducing new heroes and franchises, which haven't always resonated with fans. After the disappointing performance of last year's Ant-Man and the Wasp: Quantumania and Jonathan Majors' legal troubles, the MCU seemed to be suffering from "superhero fatigue." However, a renewed focus on quality over content hopes to keep the MCU from hitting the reboot button.

Marvel, plans for the future and the possibility of a reboot

The Hollywood Reporter has published an article that tells how Marvel is quietly restructuring its future catalog. There's a lot of talk about Marvel's recent failures, including Ant-Man and the Wasp: Quantumania and Secret Invasion. Moves and decisions made behind the scenes appear to be trying to remedy some of these failures, but it's also clear that February brought good vibes in the form of the Deadpool & Wolverine trailer released during the Super Bowl, the first trailer for X-Men '97, a continuation of the popular X-Men: The Animated Series, and the announcement of the cast of The Fantastic Four.

Things seem to be looking up for the MCU. Marvel Studios boss Kevin Feige has hired several people to help polish up scripts for future projects, and additional filming for a Disney+ series is receiving rave reviews. THR reports that Marvel completed additional filming on Agatha: Darkhold Diaries in February. The show is a spin-off of WandaVision starring Kathryn Hahn. Marvel usually estimates five days for additional filming, but Agatha: Darkhold Diaries was completed in just one day, which indicates an excellent outlook, according to sources.

Eric Pearson is also said to have been hired to fix up the script for The Fantastic Four, with filming scheduled to take place in London this summer. Bear showrunner Joanna Calo is apparently working on the Thunderbolts script, with filming scheduled for March in Atlanta. As for Jonathan Majors' Kang the Conqueror, there are rumors that Marvel is trying to reduce the character's prominence in the future, especially after the bad reviews of Ant-Man and the Wasp: Quantumania. Avengers 5 was originally titled Avengers: The Kang Dynasty, but that title will apparently be changed.

“The focus is internal this year,” an insider said of the Marvel changes. “Some of our studies have lost a bit of focus. So the first step we took was to reduce volume,” Disney CEO Bob Iger said on an earnings conference call in February. “We have reduced output, particularly at Marvel,” to ensure that “the movies you're making can be even better.”

So while all these changes might seem bad on the surface, they demonstrate that Marvel Studios is looking to reboot its cinematic universe, cleaning up some of its messy sides of late—hence the phrase "creative reset."

Source: Comic Book